The latest issue of Financial Standard now available as an e-newspaper

READ NOW

Search Results

Showing 1 - 10 of 29 results for "Finfluencers"

ASIC reviews AFSLs over finfluencer concerns

ELIZA BAVIN | FRIDAY, 24 APR 2026

ASIC has issued warning notices to four finfluencers suspected of providing unlicensed financial advice or engaging in misleading or deceptive conduct, as well as commencing a review of several licensees and their supervision of 15 finfluencers operating ...

Digital advice spurring demand for full personal advice: Report

KARREN VERGARA | WEDNESDAY, 15 APR 2026

New research from the Financial Services Council (FSC) reveals digital advice is activating the demand for full personal advice and presents the opportunity for the industry to finally provide regulated digital advice at scale. The role and value of ...

ASIC warns Gen Z against chasing unrealistic crypto gains

RIDDHIMA TALWANI | MONDAY, 16 MAR 2026

... platforms. More than half of Gen Z said they somewhat or completely trust financial information on social media and from 'finfluencers', while 64% trusted AI platforms. The regulator urged Gen Z Australians to complement the information they seek from ...

ASIC puts 18 finfluencers on notice amid global campaign

JAMIE WILLIAMSON | THURSDAY, 12 JUN 2025

Eighteen finfluencers have received warnings from ASIC for promoting high-risk products and providing unlicensed financial advice. The warnings were part of a Global Week of Action Against Unlawful Finfluencers, which saw ASIC participate in a coordinated ...

Finfluencer failed to disclose paid promotions, says regulator

JAMIE WILLIAMSON | WEDNESDAY, 30 APR 2025

Days after research from the Ontario regulator found those who make financial decisions based on finfluencers' recommendations are 12 times more likely to be scammed, a Canadian finfluencer was busted for failing to disclose sponsorship of content and ...

Industry must do more to improve women's financial literacy: Fidelity

MATTHEW WAI | FRIDAY, 7 MAR 2025

... longer lifespans and lower superannuation balances." Interestingly, women are less likely to turn to social media finfluencers for advice, with just over one-quarter of women (28%) saying they use finfluencers for financial information compared to 36% ...

Investment habits of the generations revealed

ELIZA BAVIN | TUESDAY, 10 DEC 2024

... greater use of super and Australian shares. In addition, one in five Gen Zs are likely to consider information from 'finfluencers' or social media, compared to just over one in 10 Gen Ys and only 3% of Gen Xs. "Younger Australians - particularly Gen ...

Super funds should focus on 'simple' advice: Jones

ELIZA BAVIN | FRIDAY, 6 DEC 2024

... social media for financial advice. "They're going to Instagram, they're going to TikTok, they're going to 'finfluencers', unlicensed, unregulated - and that's at best. At worst, they've been caught up in the scammers and the fraudsters' ...

FAAA takes aim at finfluencers with new campaign

MATTHEW WAI | WEDNESDAY, 6 NOV 2024

... have lost over $1.3 billion to financial scams last year. "One-in-three Australians are still turning to unqualified finfluencers for guidance - a decision that could cost them a lot... the launch of this campaign is timely," Milnes said. The campaign ...

Jones preps DBFO Tranche 2 for parliament

KARREN VERGARA | WEDNESDAY, 30 OCT 2024

... the member passes away. "But worse still, if members cannot get advice from regulated sources, they may be led by 'finfluencers' and 'armchair' commentators to expose themselves to the dangerous world of scammers," he said.

PAGE:

BT appoints new head of strategy

KARREN VERGARA

A former Allianz Retire+ executive has joined BT as the new head of strategy.

ASX sees trade volumes soar in May

MATTHEW WAI

ASX saw a substantial growth in trade volumes last month, despite continued lackluster movement in IPOs.

Otivo launches AI-powered financial advice

MATTHEW WAI

Otivo has launched a mobile app for Australians to access licensed advice powered by AI.

Munro expands access to climate focused fund

VINNY VUCAGO

The Munro Global Growth Climate Leaders PIE Fund has been opened to retail investors in New Zealand.

Videos

Brought to you by

Follow the leaders

The market has changed. The opportunity hasn't.

Global economic outlook and the case for local currency emerging market debt: Resilience, risk, and opportunity

Strength amid noise

Maintaining a fundamental focus in a world obsessed with the short term

A guaranteed future

SMILE through retirement - tackling the top 5 (Sequencing, Market, Inflation, Longevity, Emotion) retirements risks

MORE VIDEOS

Products

'Guide To' Series

Pocket investment guides featuring adviser case studies and a glossary.

MORE INFO

Publisher's Forum

Investing trends and strategies from the industry’s thought leaders.

MORE INFO

Product Showcases

Putting the spotlight on investment products that matter.

MORE INFO

Expert Feed

Christian Mueller-Glissmann

Head of Asset Allocation Research

Goldman Sachs

When geopolitics becomes a portfolio risk

Geopolitics is back - again - and Australian investors can no longer treat it as distant background noise.

READ MORE

Tania Milnes

General Manager Membership

Financial Advice Association Australia

Does association membership still matter?

With all the changes the advice sector has experienced in recent years, such as regulatory reform and increased education and professional standards ...

READ MORE