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Showing 1 - 10 of 11 results for "Consumer campaign"

FAAA takes aim at finfluencers with new campaign

MATTHEW WAI  |  WEDNESDAY, 6 NOV 2024
The Financial Advice Association Australia (FAAA) is rolling out consumer campaigns across prominent digital channels to promote the value of professional financial advice. FAAA general manager, membership Tania Milnes said the campaign reinforces that ...

TAL launches ad campaign as LIF top of mind

KERRIE SYDEE  |  MONDAY, 25 JUL 2016
... content and if anything we think it's even more important that we step out and into the conversation." A direct to consumer campaign, Clark highlighted that the intent of the campaign was to grow awareness of TAL to support advisers and superannuation ...

CHOICE adds another super voice

DARREN SNYDER  |  MONDAY, 11 APR 2016
Consumer advocacy group CHOICE will be increasing its superannuation voice during 2016, a direct response to the little industry conversation with a consumer focus during an election year. CHOICE chief executive Alan Kirkland flagged the group's position ...

SEC to run ad campaign promoting online consumer adviser checks

ALEX DUNNIN  |  FRIDAY, 4 MAR 2016
... check the credentials of financial advisers. Later this year the SEC will be launching an updated version of its consumer campaign to remind investors they can go to the SEC's financial adviser register to run a free check of any authorised adviser or ...

Movers and shakers

Surprise exit for van Eyk asset consulting team Van Eyk's three person asset consultant team has left the company, the company has confirmed. Head of asset consulting Jonathan Ramsay and asset consultants Fil Andronaco and Jonathan Tolub resigned their ...

AFA appoints chief commercial officer

LAURA MILLAN  |  TUESDAY, 12 AUG 2014
The Association of Financial Advisers has created the role of chief commercial officer, a position responsible for the association's commercial relationships with stakeholders and consumer campaigns. Pinnacle Practice director Anne Fuchs will take over ...

MAX Preview: Beyond value of advice

MICHELLE BALTAZAR  |  THURSDAY, 12 JUN 2014
One of the key discussions at next week's Financial Standard MAX Forum is the distinct refocusing of marketing offers to the concerns of financial advisers not just as go-to advice experts but as successful business owners. Next Wednesday, the MAX-nominated ...

FoFA freeze a consequence of pro-consumer campaign: Silk

LAURA MILLAN  |  MONDAY, 24 MAR 2014
AustralianSuper chief executive Ian Silk said that Senator Mathias Cormann's decision to freeze the Future of Financial Advice (FoFA) regulation is a consequence of "a surprisingly strong campaign" against "elements" that were pushing the legislation ...

AFA takes the lead with consumer campaign

ELISE BURGESS  |  FRIDAY, 25 FEB 2011
The Association of Financial Advisers (AFA) said it sees opportunities in the FOFA reforms and will be looking for ways to work with its members to make the most of the upcoming advice industry changes. Speaking at an AFA event on Wednesday, AFA chair ...

FPA launches consumer advice campaign

The Financial Planning Association (FPA) has launched its long awaited consumer campaign aimed at demonstrating the value-add of why consumers should use a financial adviser. The campaign, to be fully integrated across television, print and the internet ...
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