Newspaper icon
The latest issue of Financial Standard now available as an e-newspaper
READ NOW

Search Results

Showing 431 - 440 of 626 results for "Social media"

Industry marketing leaders receive top MAX Awards

LAURA MILLAN  |  THURSDAY, 19 JUN 2014
... campaign on the consumer division, and to AMP's Own Tomorrow on the trade division. Zurich was awarded with the Best Social Media Campaign of the Year for its dominant reach across multiple platforms. Perpetual's sponsorship of the Rolex Sydney Hobart ...

Financial Standard launches third media app

STAFF WRITER  |  TUESDAY, 17 JUN 2014
... finalists nominated in 20 industry awards, including Best Advertising Campaign of the Year (Trade) and (Consumer), Best Social Media Campaign of the Year and the prestigious Marketer of the Year Award. The Awards night is now fully booked but last-minute ...

Race among the advice giants: MAX

MICHELLE BALTAZAR  |  MONDAY, 16 JUN 2014
... Financial Standard MAX Forum this Wednesday. Other research to be released on the day are Twitter Australia's insights on social media and financial services; key trends in self-directed investing and 'money on the move', a study of the latest investment ...

Latest Financial Standard issue available on the iPad app

STAFF WRITER  |  MONDAY, 2 JUN 2014
... free from the App store, for a limited time. Look under 'Financial Standard' or click this link. Readers can use social media tools and email embedded within the app to share Financial Standard articles. News stories updated daily on the newspaper's ...

Dancing with digital: MAX

STAFF WRITER  |  TUESDAY, 27 MAY 2014
... Advisers Wish List, where three planners reveal the digital Do's and Don'ts for marketers; the FS Power50 list and social media 101 with Twitter Australia; and the Creative Review, where we showcase MAX-nominated advertising campaigns. The event culminates ...

Platforms pushed by utility as well as technology

ALEX DUNNIN  |  WEDNESDAY, 21 MAY 2014
... said. This was echoed by Buwalda who said as newer more advanced platforms integrate with investor communities and social media there will be opportunities for advisers to sit alongside customers to "co-create wealth" rather than just handle transactions. ...

When Maslow's Theory and Marketing Collide

... Consider those who believe the key to marketing is content and those who think it is primarily digital, or that it is social media engagement, and so on. These are marketing channel delivery tools - not fundamental marketing - and they certainly do not ...

Latest Financial Standard issue available on the iPad app

STAFF WRITER  |  MONDAY, 19 MAY 2014
... free from the App store, for a limited time. Look under 'Financial Standard' or click this link. Readers can use social media tools and email embedded within the app to share Financial Standard articles. News stories updated daily on the newspaper's ...

Advisers turn budget into opportunity to engage

LAURA MILLAN  |  THURSDAY, 15 MAY 2014
... 2014/15 federal budget cuts into an opportunity to highlight the value of advice and engage with their clients on social media. The government's warnings before the release of the 2014 budget put advisers on guard and, shortly after the end of Treasurer ...

Voting opens for the 2014 MAX Awards

STAFF WRITER  |  WEDNESDAY, 14 MAY 2014
... Sales and Marketing Excellence Awards. This year, as part of the rebrand, there are new categories including Best Social Media Campaign, Best Integrated Campaign of the Year, Best Agency, Best Digital Marketing Campaign and Sales and Marketing Executive ...