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Showing 261 - 270 of 609 results for "Advertising"

Chartered accountants' response 'clumsy'

AAP  |  WEDNESDAY, 15 JUL 2015
... a rival with more resources. Patterson claimed that CPA Australia used iPad giveaways to lure members and that its advertising during prime time programming wasn't a good use of members' money. She also said the education pathways to gain a CPA designation ...

ASIC reviews One Big Switch, bans adviser

DARREN SNYDER  |  TUESDAY, 30 JUN 2015
... campaigns. Appointed by ASIC to review One Big Switch's compliance with financial services laws, Kemp Strang Lawyers found advertising that suggested an "average 30% saving on life insurance" may have been false or misleading. This took into consideration ...

Is content king for super funds?

DARREN SNYDER  |  MONDAY, 22 JUN 2015
... Equipsuper partnering with retirement income website over60.com.au - a deal that includes a combination of display advertising and embedding native content, both video and editorial. But there are challenges - how do you cover compliance or financial ...

BT pays fines for misleading super statements

STAFF WRITER  |  TUESDAY, 16 JUN 2015
... Commission (ASIC) statement said BT paid two infringement notices for misleading statements contained in the online advertising of BT Super. ASIC said the misleading statements came from two separate online advertising campaigns. Each infringement notice ...

Internalisation has gone the full circle say CIOs

DARREN SNYDER  |  FRIDAY, 5 JUN 2015
... a key talking point during the chief investment officer roundtable discussion at the Financial Standard Marketing, Advertising & Sales Excellence (MAX) event in Sydney. Chief investment officer at IOOF, Stephen Merlicek, said there are roles for internalisation ...

MAX Award winners named

MARK SMITH  |  FRIDAY, 5 JUN 2015
The best and brightest financial services marketing, advertising and sales professionals were recognised at the MAX Awards in Sydney last night. At a gala dinner at the conclusion of the MAX Forum at Doltone House, professionals from the superannuation ...

SDI products drive retail FUM growth

ALEX DUNNIN  |  FRIDAY, 5 JUN 2015
... funds and products, and self managed super funds (SMSF). Research presented by Rainmaker at yesterday's MAX Marketing, Advertising and Sales Forum convened by the research group revealed these SDI segments account for 17% of retail assets but represent ...

Small data beats big data

ALEX BURKE  |  THURSDAY, 4 JUN 2015
... use it, according to Mercer consumer marketing leader Cambell Holt. Speaking at the Financial Standard Marketing, Advertising & Sales Excellence (MAX) event in Sydney, Holt said that too many financial services companies are focusing on gathering too ...

Marketing could double financial services revenue

ALEX BURKE  |  THURSDAY, 4 JUN 2015
... Strohkorb Consulting International chief executive Peter Strohkorb. Speaking at the Financial Standard Marketing, Advertising & Sales Excellence (MAX) event in Sydney, Strohkorb said that the financial services industry needs to move away from a "silo" ...

MAX Awards to showcase innovation in financial services sales and marketing

STAFF WRITER  |  FRIDAY, 29 MAY 2015
... xywealth.com.au Digital Marketing Campaign of the Year Franklin Templeton HOSTPLUS JP Morgan AM Legg Mason Macquarie Advertising Campaign of the Year - Consumer Division Challenger - Annuities Kinetic Super - Get Your Super Moving Mercer - Reward Your ...