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| | | ... The association also used its submission to condemn Industry Super Australia's widely-discussed 'Fox and Henhouse' advertising campaign, saying it served to detrimentally impact consumer confidence in the overall superannuation system. "Consumers should ... |
| | | | ... with respect to the Fox and Henhouse campaign and its investment in the New Daily or Pacific Hydro. However, he said advertising gives rise to the following issues: if political advertising is consistent with the intention behind section 62 the sole ... |
| | | | ... promotional activities of Australia's largest super fund, including its funding of ISA's fox in the henhouse advertising campaign (see p.13). Commissioner Kenneth Hayne said some of the propositions in play were whether this met the perceived ... |
| | | | ... backs our view that there is some latent value there," he said. Despite print media receiving the least in terms of advertising spend in recent years, it's impossible to drop to a negative spend, Hopperton said. "Newspapers and magazines have already ... |
| | | | ... theme of the inquiry, Hodge said Industry Super Australia's use of members' money to fund its fox and henhouse advertising campaign last year will serve as a case study. The first witness Paul Carter, the former executive general manager of super ... |
| | | | ... members' money meets the sole purpose test and is consistent with the Superannuation Industry (Supervision) Act 1993. Advertising and marketing expenditure, for example, may be on the radar. Such expenditure shouldn't be problematic, Hooper says ... |
| | | | ... anticipate a budget increase, majority expect to spend this on content creation, email marketing and paid social media advertising. This cohort is also more likely to address the technology shortfall somewhat - a website upgrade is the second most likely ... |
| | | | More than 300 guests attended last night's 2018 Financial Standard Marketing, Advertising & Sales (MAX) Excellence Awards, which recognised the outstanding achievements in marketing, sales and business development by an individual, team or organisation ... |
| | | | ... retirement of all Australian workers is paramount." Dean is credited with developing a number of ISA's most recognised advertising campaigns, including 'Compare the Pair', 'In good hands' and 'Banks aren't super'. Collins ... |
| | | | ... with engineers delivering the beta version last month. The super-fund-turned-investment-manager is now pushing out advertising for the product. Spaceship is not charging fees for investment balances less than $5000 or for contributions, withdrawals ... |
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