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Showing 61 - 70 of 136 results for "Advertising Campaign"

Voting opens for the 2013 Rainmaker Excellence Awards

STAFF JOURNALIST  |  FRIDAY, 15 MAR 2013
... Rainmaker Marketer of the Year (Superannuation), Rainmaker Marketer of the Year (Investment Management) and Best Advertising Campaign of the Year (Trade Division). There are 16 categories in total, all focused on acknowledging the work of the industry's ...

Sunsuper harnesses Facebook reach

MARK SMITH  |  WEDNESDAY, 17 OCT 2012
The $20 billion Sunsuper fund has turned to Facebook for its latest advertising campaign in a bid to communicate with tech-savvy members. The Brisbane-based superannuation fund invites users to submit videos of their children talking about their dreams ...

Sunsuper expands nationally

MELANIE TIMBRELL  |  WEDNESDAY, 22 AUG 2012
... the fund's national footprint. The hires, based in Perth and Sydney, coincide with the launch of a major advertising campaign targeted at consumers outside of the fund's home state of Queensland. "Sunsuper already has a healthy national presence through ...

Challenger attributes 20% profit growth to annuity/life

MELANIE TIMBRELL  |  MONDAY, 20 AUG 2012
... the prior year and came on the back of a $16 million expense increase associated with Challenger's retail advertising campaign, technology initiatives to improve adviser experience and a higher personnel headcount, including annuities specialists and ...

HOSTPLUS, CareSuper take top gongs at AIST awards

ELISE BURGESS  |  MONDAY, 28 NOV 2011
... strategies and applauded new approaches for bringing super to a wider audience. CareSuper's 'Why Should You Care' advertising campaign featuring former Olympian Giaan Rooney, was awarded the AIST's Platinum Communication Award after it increased its ...

Advisers distracted by industry funds: RiskStore

ALEX DUNNIN  |  FRIDAY, 4 NOV 2011
... disparate association-based advertising that's happening now." The Financial Planning Association's media advertising campaign is already in full flight and the Association of Financial Advisers has a campaign set to follow in coming months. Both campaigns ...

Industry panel turns up FOFA heat

RACHEL DAVIS  |  MONDAY, 24 OCT 2011
... so we can understand." The issue of disclosure turned to industry funds, with ISN's own 'compare the pair' advertising campaign coming under scrutiny from panel members and the audience. "Our campaign costs only a tiny percentage of what the financial ...

IFM strengthens push for government infra deals

MATT WOODINGTON  |  MONDAY, 17 OCT 2011
... unite on nation building infrastructure in the face of increased opportunities overseas, launching a national advertising campaign to spread the message. IFM has just shy of $10 billion in funds under management, which is split evenly between Australian ...

FPA reveals advertising impact

MATT WOODINGTON  |  THURSDAY, 6 OCT 2011
The Financial Planning Association claims that its $2 million national consumer advertising campaign is already reaping new business for its members thanks to a surge in online activity. Since the campaign, which spans television, print and online was ...

FPA ad campaign sneak preview released to members

ALISON BEVEGE  |  THURSDAY, 1 SEP 2011
Members of the Financial Planners Association will today have access to the, yet to be released, TV advertising campaign so they can see it before it goes live on September 18. The package, produced by advertising agency Banjo, compares financial planners ...