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Showing 291 - 300 of 613 results for "advertising"

Sunsuper launches 'online insights community'

JAMES FERNYHOUGH  |  TUESDAY, 16 SEP 2014
... version of the project was launched in February, and has drawn feedback on product development, customer service, advertising, communications messaging and design, investment choice, and general sentiment. In that time it has attract 2,500 members. Sunsuper ...

Super fees drop as fund war rolls on

LAURA MILLAN  |  MONDAY, 8 SEP 2014
... with the big four banks' scale and distribution channels. He said that their marketing capacity "is more than just advertising; it's using every opportunity to put the product in front of people's noses in a way in which we can't compete." However, Rodwell-Ball ...

Advertising won't grow membership, super funds told

JAMES FERNYHOUGH  |  WEDNESDAY, 3 SEP 2014
Spending big on advertising may build brand awareness, but it has no effect on membership growth, according to research by CoreData. In a comprehensive study of how consumers view super funds, CoreData found that focusing on fees and services is a surer ...

ISA targets 'sales incentives' in new ad campaign

JAMES FERNYHOUGH  |  MONDAY, 1 SEP 2014
Industry Super Australia (ISA) has pulled no punches in its latest multi-platform advertising campaign which emphasises the controversial sales culture within banks. The ads will be released today across television, print, digital and outdoor sites ...

Administrators fined over 'free ' SMSF set up claims

STAFF WRITER  |  TUESDAY, 12 AUG 2014
... Esuperfund has paid $30,600 in penalties after ASIC issued three infringement notices for false or misleading online advertising. Each infringement notice imposed a penalty of $10,200. The advertisements related to Esuperfund's business of providing ...

AustralianSuper, HOSTPLUS launch own-brand debit cards

JAMES FERNYHOUGH  |  TUESDAY, 5 AUG 2014
... bank accounts, which have been available for a few months, has been low key. HOSTPLUS has sent flyers to its members advertising the account, while AustralianSuper has been offering it to new members when they sign up. Neither has alerted media of the ...

ASIC to renew focus on misleading advertising

LAURA MILLAN  |  THURSDAY, 31 JUL 2014
The Australian Securities and Investments Commission (ASIC) has listed advertising of financial products as one of the current and future areas of focus in its latest enforcement report. The regulator has achieved 256 enforcement outcomes in the six ...

Regulators relaxed about social media: IOSCO

STAFF WRITER  |  FRIDAY, 25 JUL 2014
... social media by using traditional regulatory approaches as the fundamental rules and guidelines already established for advertising, product disclosure, risk warnings, record keeping, and general supervisory control requirements." However, regulators ...

ASIC concerned about SMSFs, warns spruikers

LAURA MILLAN  |  THURSDAY, 17 JUL 2014
... a property investment and a limited-recourse borrowing arrangement." The taskforce is also focusing on misleading advertising of SMSF services and it has expanded its work to regularly review online advertising channels, such as Twitter, Facebook and ...

SMSFs get off lightly in FSI interim report

JAMES FERNYHOUGH  |  WEDNESDAY, 16 JUL 2014
... He singled out the need for SMSF auditors to be specialised. He also said ASIC was clamping down on misleading SMSF advertising, including on social media. He said the regulator is also scrutinising organisations claiming to be 'one-stop shops' for SMSF ...