Advice requires customisation: ResearchBY KARREN VERGARA | WEDNESDAY, 26 JUL 2017 11:53AM![]() Financial advisers who customise services at an individual personal level are not only more likely to win new clients but are perceived to be trusted advisers, according to an academic. Related News |
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Cliff Man
CHIEF EXECUTIVE OFFICER
ETF SHARES MANAGEMENT LTD
ETF SHARES MANAGEMENT LTD
ETF Shares chief executive Cliff Man spent his career automating, building and challenging established systems. Now, he is betting that Australia's ETF market has room for something different. Vinny Vucago writes.








I definitely feel the shift towards a more personalised approach for each client is a key element moving forward in the Financial Planning industry. A focus on an online footprint is essential for that confirmation for clients.