Top campaigns of the year recognised at MAX Awards

Leaders in Australia's financial services industry came together last night to celebrate the 32^nd annual MAX Awards with the top campaigns being recognised.

The community initiative of the year award was won by UniSuper for its STARS project.

The best campaigns for ETF products was won by Macquarie Asset Management in a hybrid campaign with Fundamental Media for the Macquarie Active ETF.

Stockspot took home the win for the financial advice campaign of the year for its Smart Investing, Simplified campaign.

For the financial education campaign of the year Generation Life took home the gong for its Nothing More Certain campaign.

In the insurance category, TAL's Life takes Guts campaign won campaign of the year.

La Trobe Financial won the Managed Funds Campaign of the Year for the La Trobe Private Credit Fund (LF1).

MLC Expand Retirement Boost won in the Platforms Campaign of the year.

The Retirement Campaign of the Year award went to Challenger for its Lifetime Proposition campaign.

Lastly, for the campaigns category, Australian Retirement Trust won the award for its Awaken your super campaign.

"With trillions of dollars pouring into retail investments and superannuation, investors and retirees need investment managers of the highest calibre to safeguard and grow their wealth. Our research shows these awards bring together an outstanding lineup of funds that investors can back with confidence."

More than 2300 votes across all categories were received.