Rest hires two general managers

The $86 billion industry super fund has added two general managers to its leadership, one to look after strategy and the other to oversee data and insights.

Rest said the appointments were made with its strategy to simplify the super experience in mind.

As general manager, strategy Kareene Koh will lead Rest's strategic planning and alignment across the fund, reporting to chief strategy and corporate affairs officer Tyrone O'Neill.

She joins from Nine, where she was strategic projects director for the past year. Before that she served as general manager of home loans at Domain, and has also held roles with Potentia Capital, BrickX, and Deloitte.

"Kareene will play a key role in nurturing a culture of strategic innovation within Rest to build on this progress and achieve our ambitions. She is highly experienced in strategic roles across a wide variety of organisations and industries, with a particular focus on digital solutions," O'Neill said.

Meantime, Florence La Carbona has taken on the role of general manager, data and insights, joining from Resolution Life where she was head of data and analytics.

Most notably, La Carbona has previously been head of data at MetLife Australia. She also worked in wealth analytics at BT and held a range of roles at TAL.

She is responsible for Rest's data management practices and enhancing the fund's foundational and advanced data capabilities. She reports to Jeremy Hubbard, chief technology and data officer.

"Florence will be instrumental in advancing our strategy to simplify super and make it engaging for our members. She will ensure Rest is equipped to create even more intuitive, personalised and secure experiences for our members by leveraging data," Hubbard said.

As part of Rest's endeavours to simplify the super experience for members, the fund rolled out a visual rebrand earlier this week.

The fund has simplified its logo and changed to a green colour palette, dropping the shades of blue it adopted in 2018.