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Showing 91 - 100 of 2316 results for "Marketing"

Super funds are lousy at communications: Strategist

CHLOE WALKER  |  TUESDAY, 21 MAR 2023
Marketing strategist Toby Ralph says super funds must overhaul their member communications, as the days of arranging cohorts by demographic are long gone. Addressing the crowd at the Conference of Major Superannuation Funds (CMSF) in Melbourne, Ralph ...

Professionalise sustainability within funds: Panel

CASSANDRA BALDINI  |  TUESDAY, 21 MAR 2023
... the market because there is a gap," he said. Sustainability is also moving into various areas within businesses, from marketing to risk management, which might make the simplification processes difficult. "We need some form of sustainability company ...

Court fines ANZ for dodgy introducer program

KARREN VERGARA  |  MONDAY, 13 MAR 2023
... to ensure its representatives complied with consumer credit protection laws. By participating in the program, ANZ's marketing material encouraged it as "a great way to earn supplementary income for your business, club, charity or social organisation." ...

Expect more greenwashing action: ASIC

RACHEL ALEMBAKIS  |  FRIDAY, 3 MAR 2023
... Steffanoni said. "Disclosure reviews can't happen in isolation. Review of ESG-related disclosures should involve marketing, compliance and legal, investment and operations because all parts of the financial process have answers, he said. "This is ...

Australian Retirement Trust reshapes executive team

JAMIE WILLIAMSON  |  THURSDAY, 2 MAR 2023
... has decided to retire from the fund. She has been with ART and Sunsuper for more than 20 years, working across brand, marketing, technology and strategy. Replacing Whatley is Stevhan Davidson, currently chief of transformation. Davidson was the executive ...

Advice group launches CRM software

KARREN VERGARA  |  WEDNESDAY, 1 MAR 2023
... relationship management solution built on the Dynamics 365 platform, helps financial advisers streamline the advice, marketing, and client service functions. WealthEye CRM also provides analytics and reporting. FYG general manager Andrew Wootton said ...

Economic landscape spurs advice model rethink

KARREN VERGARA  |  TUESDAY, 28 FEB 2023
... clients including relatively low value, low account balance clients," Tim Sparks, Desktop Broker head of distribution and marketing, said. "We are seeing the increasing adoption of managed accounts as advisers seek to drive efficiencies, better manage ...

Mercer embroiled in greenwashing allegations

KARREN VERGARA  |  TUESDAY, 28 FEB 2023
... is increased demand for sustainability-related financial products, and with that comes the growing risk of misleading marketing and greenwashing. If financial products make sustainable investment claims to investors and potential investors, they need ...

MAX Awards 2023: Nominations open

CASSANDRA BALDINI  |  TUESDAY, 21 FEB 2023
Nominations are open for the annual Financial Standard MAX (Marketing, Advertising and Sales Excellence) Awards. Now in their 29th year, the Financial Standard MAX Awards recognise the individuals, teams and organisations that are at the top of their ...

Superhero creates lead strategy role

JAMIE WILLIAMSON  |  THURSDAY, 16 FEB 2023
... Superhero after a short stint as head of strategic partnerships at Fintech Australia. She previously worked on Superhero's marketing team. Her other previous experience includes three years in marketing and partnerships at eBay. Hopping will be responsible ...