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	<title>Financial Standard Comments - Marketing key to $480bn post-retirement opportunity</title>
	<description>A high proportion of those in or near retirement have little idea what to do when it comes to choosing a post-retirement product and that uncertainty could be costing the superannuation industry as much as $480 billion.</description>
	<link>https://www.financialstandard.com.au/feed/latest?story=48450329</link>
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	<language>en-AU</language>
	<copyright>Copyright 2026 Financial Standard</copyright>
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