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	<title>Financial Standard Comments - Consumers flex social media muscle</title>
	<description>In under 24 hours, over 4,000 people signed up to an online Big Bank Switch campaign by consumer group, CHOICE, reflecting the increasing power of social media as a form of communication.</description>
	<link>https://www.financialstandard.com.au/feed/latest?story=12150036</link>
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	<language>en-AU</language>
	<copyright>Copyright 2026 Financial Standard</copyright>
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